This is some great input from one of our partners, Ameritas, on the importance of vision coverage. Thought it was important enough to share…
Vision insurance typically receives mixed reviews – some see the value and realize the importance of the coverage, but others think it’s not essential and it’s more of a “luxury” benefit. This week’s update is going to pass on information to show the great value of vision insurance, specifically on the eye exam.
A key point of vision insurance is to get insured’s to an annual comprehensive eye exam. I don’t mean an exam where you read letters on a Snellen chart – I mean a true comprehensive eye exam. The reason these exams are so valuable is the ability to detect vision conditions and other health problems. Here’s a quick list of conditions and diseases that can be detected through a comprehensive eye exam:
|Eye Conditions||Medical Conditions|
|Macular Degeneration||Endocrine conditions|
|Diabetic Retinopathy||Inflammatory and Rheumatologic conditions|
|Infections of the eye||Neuromuscular diseases|
There are huge benefits to detecting these conditions early. People can get treatment and many times not experience any damage, as long as these conditions are recognized early. Combine this with the fact that a person with a vision insurance plan is more likely to go in for an eye exam than if they didn’t have insurance – THAT is the reason vision insurance is so valuable! The coverage encourages preventive care and regular exams that helps keep people happy and healthy – and that’s the type of company employees are looking for! On top of the exam benefits, vision insurance helps members pay for vision corrective services (lenses, frames, etc) and helps save them a significant amount of money. So the next time you are prospecting or talking to a current client that does not have vision coverage, you’ll be able to explain and show them that vision insurance is a great value to add to the benefits package.